MICA Indian Marketing Intelligence
Definition of Variables

Group By Category

Variable Definition Group
State Name of state/union territory  
District Name of district/union territory  
Total MPI Total Market Potential Index Market Potential Index
Rural MPI Rural Market Potential Index Market Potential Index
Urban MPI Urban Market Potential Index Market Potential Index
Composite Score Composite Score is unweighted score to indicate market potential of a district in relation to selected group of variables Composit Score
Total Score Basic Amenities Total score for district on basic amenities; Bathroom and Latrine facilty Composit Score
Rural Score Basic Amenities Score for district on basic amenities; Bathroom and Latrine facilty in Rual part of district Composit Score
Urban Score Basic Amenities Score for district on basic amenities; Bathroom and Latrine facilty in urban part of district Composit Score
Total Score Light and Fuel Score for district on various sources of light and use of fuel; electricity, kerosene, solar energy and biogas. Composit Score
Rural Score Light and Fuel Score for rural part of district on various sources of light and use of fuel; electricity, kerosene, solar energy and biogas. Composit Score
Urban Score Light and Fuel Score for urban part of district on various sources of light and use of fuel; electricity, kerosene, solar energy, LPG and biogas. Composit Score
Total Score for Agriculture Score for the rural part of district on agricultural variables; fertilizer consumption, cattle population, horticulture and agricultural porduction, cropped area and inrrigated area. Composit Score
Total Score Financial Services Score for the district on various financial services; no of banks, no of HH availing bank services, amount deposited, amount credited and no of accounts inbanks in districts. Composit Score
Rural Score Financial Services Score for the rural part of district on various financial services; no of banks, no of HH availing bank services, amount deposited, amount credited and no of accounts inbanks in districts. Composit Score
Urban Score Financial Services Score for the urban part of district on various financial services; no of banks, no of HH availing bank services, amount deposited, amount credited and no of accounts inbanks in districts. Composit Score
Total Score Commercial Usage of Premises Score of district on usgae of premises for commercial purposes; office, shops, workshops, factories. Composit Score
Rural Score Commercial Usage of Premises Score of rural part of district on usgae of premises for commercial purposes; office, shops, workshops, factories. Composit Score
Urban Score Commercial Usage of Premises Score of urban part of district on usgae of premises for commercial purposes; office, shops, workshops, factories. Composit Score
Total Score Media Ownership Score for districts on ownership of various media equipments and consumption of news papers/magazines. This includes, telephone, TV, mobile phone, radio/transistor, computer with/without internet. Composit Score
Rural Score Media Ownership Score for rural part of districts on ownership of various media equipments and consumption of news papers/magazines. This includes, telephone, TV, mobile phone, radio/transistor, computer with/without internet. Composit Score
Urban Score Media Ownership Scorefor urban part of the districts on ownership of various media equipments and consumption of news papers/magazines. This includes, telephone, TV, mobile phone, radio/transistor, computer with/without internet. Composit Score
Total Score Vehicle Ownership Score for districts on ownership of various vehicles; bycle, cars, jeep, van, motorcycle, scooter, moped. Composit Score
Rural Score Vehicle Ownership Score for rural part of districts on ownership of various vehicles; bycle, cars, jeep, van, motorcycle, scooter, moped. Composit Score
Urban Score Vehicle Ownership Score urban part of districts on ownership of various vehicles; bycle, cars, jeep, van, motorcycle, scooter, moped. Composit Score
Total Population Total population in corresponding District/union territory Demographics
Rural Population Total population of rural segment of corresponding District/union territory Demographics
Urban Population Total population of urban segment of corresponding District/union territory Demographics
Total Male Population Total male population in corresponding District/union territory Demographics
Rural Male Population Total male population of rural segment of corresponding District/union territory Demographics
Urban Male Population Total male population of urban segment of corresponding District/union territory Demographics
Total Female Population Total female population in corresponding District/union territory Demographics
Rural Female Population Total female population of rural segment of corresponding District/union territory Demographics
Urban Female Population Total female population of urban segment of corresponding District/union territory Demographics
Total Child Population Total child(age group 0-6 years) population in corresponding District/union territory Demographics
Male Child Population Total male child(age group 0-6 years) population of corresponding District/union territory Demographics
Female Child Population Total female child(age group 0-6 years) population of corresponding District/union territory Demographics
Total Literate Population Total literate population in corresponding District/union territory Demographics
Rural Literate Population Total literate population of rural segment of corresponding District/union territory Demographics
Urban Literate Population Total literate population of urban segment of corresponding District/union territory Demographics
Total Literate Male Total literate male population in corresponding District/union territory Demographics
Rural Literate Male Total literate male population of rural segment of corresponding District/union territory Demographics
Urban Literate Male Total literate male population of urban segment of corresponding District/union territory Demographics
Total Literate Female Total literate female population in corresponding District/union territory Demographics
Rural Literate Female Total literate female population of rural segment of corresponding District/union territory Demographics
Urban Literate Female Total literate female population of urban segment of corresponding District/union territory Demographics
Total Worker Population Total Worker Population in corresponding District / union territory ( Work is defined as participation in any economically productive activity with or without compensation, wages or profit. Such participation (one year preceding the date of enumeration.) may be physical and/or mental in nature. Work involves not only actual work but also includes effective supervision and direction of work. It even includes part time help or unpaid work on farm, family enterprise or in any other economic activity. All persons engaged in 'work' as defined above are workers. Persons who are engaged in cultivation or milk production even solely for domestic consumption are also treated as workers. Demographics
Rural Worker Population Total worker population of rural segment of corresponding District/union territory Demographics
Urban Worker Population Total worker population of urban segment of corresponding District/union territory Demographics
Total Male Worker Population Total worker male Population in corresponding District / union territory Demographics
Rural Male Worker Population Total worker male population of rural segment of corresponding District/union territory Demographics
Urban Male Worker Population Total worker male population of urban segment of corresponding District/union territory Demographics
Total Female Worker Population Total worker female Population in corresponding District / union territory. Demographics
Rural Female Worker Population Total worker female population of rural segment of corresponding District/union territory Demographics
Urban Female Worker Population Total worker female population of urban segment of corresponding District/union territory Demographics
Total Non Worker Population Total non worker population in corresponding District / union territory ( A person who did not at all work during the reference period was treated as non-worker. The non-workers broadly constitute Students who did not participate in any economic activity paid or unpaid, household duties who were attending to daily household chores like cooking, cleaning utensils, looking after children, fetching water etc. and are not even helping in the unpaid work in the family form or cultivation or milching, dependant such as infants or very elderly people not included in the category of worker, pensioners those who are drawing pension after retirement and are not engaged in any economic activity. Beggars, vagrants, prostitutes and persons having unidentified source of income and with unspecified sources of subsistence and not engaged in any economically productive work during the reference period. Others, this category includes all Non-workers who may not come under the above categories such as rentiers, persons living on remittances, agricultural or non-agricultural royalty, convicts in jails or inmates of penal, mental or charitable institutions doing no paid or unpaid work and persons who are seeking/available for work.) Demographics
Rural Non Worker Population Total non worker population of rural segment of corresponding District/union territory Demographics
Urban Non Worker Population Total non worker population of urban segment of corresponding District/union territory Demographics
Total Male Non Worker Population Total non worker male Population in corresponding District / union territory Demographics
Rural Male Non Worker Population Total non worker male population of rural segment of corresponding District/union territory Demographics
Urban Male Non Worker Population Total non worker male population of urban segment of corresponding District/union territory Demographics
Total Female Non Worker Population Total non worker female Population in corresponding District / union territory Demographics
Rural Female Non Worker Population Total non workerf emale population of rural segment of corresponding District/union territory Demographics
Urban Female Non Worker Population Total non worker female population of urban segment of corresponding District/union territory Demographics
Total HH Total numbers of household(A "household" in census 2011 is defined as a group of persons who normally live together and take their meals from a common kitchen unless the exigencies of work prevent any of them from doing so. The person in household may be related or unrelated or mix of both. However, if a group of unrelated person live in a census house but do not take their meals from the common kitchen, they are not considered a part of a common household. Each such person is treated as separate household.) HH Size and Usage
Rural HH Total numbers of households of rural segment of corresponding District/union territory HH Size and Usage
Urban HH Total numbers of households of urban segment of corresponding District/union territory HH Size and Usage
Total Female Headed HH Total numbers of female headed households in corresponding District / union territory HH Size and Usage
Rural Female Headed HH Total numbers of female headed households of rural segment of corresponding District/union territory HH Size and Usage
Urban Female Headed HH Total numbers of female headed households of urban segment of corresponding District/union territory HH Size and Usage
Total Residential HH Total census-houses uses as residential purpose (Census house: A "census House" is building or a part of building used or recognized as separate unit. These may be occupied or vacant and may be used for residential or non-residential purposes ) HH Size and Usage
Rural Residential HH Total census-houses uses as residential purpose in rural segment of corresponding District/union territory HH Size and Usage
Urban Residential HH Total census-houses uses as residential purpose in urban segment of corresponding District/union territory HH Size and Usage
Total HH with One Room Total census-houses(with one room only) uses as residential purpose in corresponding District/union territory HH Size and Usage
Rural HH with One Room Total census-houses(with one room only) uses as residential purpose in rural segment of corresponding District/union territory HH Size and Usage
Urban HH with One Room Total census-houses(with one room only) uses as residential purpose in urban segment of corresponding District/union territory HH Size and Usage
Total HH with Two Rooms Total census-houses(with two rooms) uses as residential purpose in corresponding District/union territory HH Size and Usage
Rural HH with Two Rooms Total census-houses(with two rooms) uses as residential purpose in rural segment of corresponding District/union territory HH Size and Usage
Urban HH with Two Rooms Total census-houses(with two rooms) uses as residential purpose in urban segment of corresponding District/union territory HH Size and Usage
Total HH with more than Three Rooms Total census-houses(with three or more than three rooms) uses as residential purpose in corresponding District/union territory HH Size and Usage
Rural HH with more than Three Rooms Total census-houses(with three or more than three rooms) uses as residential purpose in rural segment of corresponding District/union territory HH Size and Usage
Urban HH with more than Three Rooms Total census-houses(with three or more than three rooms) uses as residential purpose in urban segment of corresponding District/union territory HH Size and Usage
Total HH having Drinking Water Facility Total household having facility of " Tap water "as main source of drinking water from treated source & untreated source (Main source: The source which availed during the greater part of the year was to be recorded as a main source ) HH Basic Amenities
Rural HH having Drinking water facility Total household having facility of " Tap water "as main source of drinking water from treated source & untreated source in rural segment of corresponding District/union territory (Main source: The source which availed during the greater part of the year was to be recorded as a main source ) HH Basic Amenities
Urban HH having Drinking Water Facility Total household having facility of " Tap water "as main source of drinking water from treated source & untreated source in urban segment of corresponding District/union territory (Main source: The source which availed during the greater part of the year was to be recorded as a main source ) HH Basic Amenities
Total HH having Bathroom Enclosure with Roof Total Number of households having bathroom enclose with roof (within the premises ) of corresponding District/union territory(Premises has been defined as building along with the land and /or common places attached to it .A premises may not always have a compound wall or fencing . In such cases ,the land or common places as the case may be , available to the household is treated as " Premises".) HH Basic Amenities
Rural HH having Bathroom Enclosure with Roof Total Number of households having bathroom enclose with roof( within the premises of household )in rural segment of corresponding District/union territory HH Basic Amenities
Urban HH having Bathroom Enclosure with Roof Total Number of households having bathroom enclose with roof( within the premises of household )in urban segment of corresponding District/union territory HH Basic Amenities
Total HH having Latrine Facility within Premises Total Number of households having latrine facility( within the premises of household )in corresponding District/union territory HH Basic Amenities
Rural HH having Latrine Facility within Premises Total Number of households having latrine facility( within the premises of household )in rural segment of corresponding District/union territory HH Basic Amenities
Urban HH having Latrine Facility within Premises Total Number of households having latrine facility( within the premises of household )in urban segment of corresponding District/union territory HH Basic Amenities
Total HH having Electricity as Main Source of Lighting Total Number of households having electricity as main source of lighting in corresponding District /union territory(Main source: The source which availed during the greater part of last 12 months was to be recorded as a main source ) HH Light and Fuel
Rural HH having Electricity as Main Source of Lighting Total Number of households having electricity as main source of lighting in rural segment of corresponding District /union territory(Main source: The source which availed during the greater part of last 12 months was to be recorded as a main source ) HH Light and Fuel
Urban HH having Electricity as Main Source of Lighting Total Number of households having electricity as main source of lighting in urban segment of corresponding District /union territory HH Light and Fuel
Total HH having Kerosene as Main Source of Lighting Total Number of households having kerosene as main source of lighting in corresponding District/union-territory HH Light and Fuel
Rural HH having Kerosene as Main Source of Lighting Total Number of households having kerosene as main source of lighting in rural segment of corresponding District/union-territory HH Light and Fuel
Urban HH having Kerosene as Energy as Main Source of Lighting Total Number of households having kerosene as main source of lighting in urban segment of corresponding District/union-territory HH Light and Fuel
Total HH having Solar Energy as Main Source of Lighting Total Number of households having solar energy as main source of lighting in District/union territory HH Light and Fuel
Rural HH having Solar Energy as Main Source of Lighting Total Number of households having solar energy as main source of lighting in rural segment of District/union territory HH Light and Fuel
Urban HH having Solar Energy as Main Source of Lighting Total Number of households having solar energy as main source of lighting in urban segment of District/union territory HH Light and Fuel
Total HH Kerosene as Fuel for Cooking Total Number of households using kerosene as fuel for cooking in corresponding District/union-territory HH Light and Fuel
Rural HH Kerosene as Fuel for Cooking Total Number of households using kerosene as fuel for cooking in rural segment of corresponding District/union-territory HH Light and Fuel
Urban HH Kerosene as Fuel for Cooking Total Number of households using kerosene as fuel for cooking in urban segment of corresponding District/union-territory HH Light and Fuel
Total HH LPG PNG as Fuel for Cooking Total Number of households using LPG PNG as fuel for cooking in District/union territory HH Light and Fuel
Rural HH LPG PNG as Fuel for Cooking Total Number of households using LPG PNG as fuel for cooking in rural segment of District/union territory HH Light and Fuel
Urban HH LPG PNG as Fuel for Cooking Total Number of households using LPG PNG as fuel for cooking in urban segment of District/union territory HH Light and Fuel
Total HH Electricity as Fuel for Cooking Total Number of households using electricity as fuel for cooking in District/union territory HH Light and Fuel
Rural HH Electricity as Fuel for Cooking Total Number of households using electricity as fuel for cooking in rural segment of District/union territory HH Light and Fuel
Urban HH Electricity as Fuel for Cooking Total Number of households using electricity as fuel for cooking in urban segment of District/union territory HH Light and Fuel
Total HH Biogas as Fuel for Cooking Total Number of households using biogas as fuel for cooking in District/union territory HH Light and Fuel
Rural HH Biogas as Fuel for Cooking Total Number of households using biogas as fuel for cooking in rural segment of District/union territory HH Light and Fuel
Urban HH Biogas as Fuel for Cooking Total Number of households using biogas as fuel for cooking in urban segment of District/union territory HH Light and Fuel
Total Fertilizer Consumption Total fertilizer(N ,P2O5,k2O) consumption(in metric tone) in corresponding District/union territory during the year 2014-15 Agricultural
Rural Fertilizer Consumption Total rural fertilizer(N ,P2O5,k2O) consumption(in metric tone) in corresponding District/union territory during the year 2014-15 Agricultural
Total No of Cattle Total cattle (indigenous female, exotic & cross bred female , female buffalo) in corresponding District/union territory. (As per the 19th Live stock Census in 2012) Agricultural
Rural No of Cattle Total cattle (indigenous female, exotic & cross bred female , female buffalo) in rural segment of corresponding district/union territory(As per the 19th Live stock Census in 2012) Agricultural
Total Value of Crop Production ( Horticulture) Total economical value(in rupees) of production of major fruits as on Aug 2010 ,in corresponding District/union territory Agricultural
Rural Value of Crop Production ( Horticulture) Total economical value(in rupees) of production of major fruits as on Aug 2010 ,in rural segment of District/union territory Agricultural
Total Value of Crop Production( Agriculture) Total economical value(in rupees) of production of agricultural crop as on Aug 2010 Agricultural
Rural Value of Crop Production( Agriculture) Total economical value(in rupees) of production of agricultural crop as on Aug 2010 ,in rural areas of District/union territory Agricultural
Total Value of Crop Production Total economical value(in rupees) of production of both(agricultural & fruits) crops as on August 2010 Agricultural
Rural Value of Crop Production Total economical value(in rupees) of production of both(agricultural & fruits) crops as on August 2010 in rural segment of District/Union Territory Agricultural
Total Crop Area Total area under agricultural crops( in hectare)in corresponding district/union-territory (This represents the total area sown once and/or more than once in a particular year, i.e. the area is counted as many times as there are sowings in a year. This total area is known as gross cropped area.) Agricultural
Rural Crop Area Total area under agricultural crops( in hectare)in rural segment of corresponding district/union-territory (This represents the total area sown once and/or more than once in a particular year, i.e. the area is counted as many times as there are sowings in a year. This total area is known as gross cropped area.) Agricultural
Total Irrigated Area Total irrigated area under agricultural crops (in hectare) in corresponding District/union territory( Net Irrigated Area: It is the area irrigated through any source once in a year for a particular crop.) Agricultural
Rural Irrigated Area Total irrigated area under agricultural crops (in hectare) in rural segment of corresponding District/union territory( Net Irrigated Area: It is the area irrigated through any source once in a year for a particular crop.) Agricultural
Total HH availing Banking Service Total household using banking services according to the census-2011 in corresponding District/union territory Financial Services
Rural HH availing Banking Service Total household using banking services according to the census-2011 in rural segment of corresponding District/union territory Financial Services
Urban HH availing Banking Service Total household using banking services according to the census-2011 in urban segment of corresponding District/union territory Financial Services
Total No of Bank Offices Total offices of scheduled commercial banks in corresponding District/union territory as on march-2015(Scheduled Commercial Banks are grouped under following categories, according to Banking Regulation Act, 1949.1. State Bank of India and its Associates 2. Nationalized Banks 3. Foreign Banks 4. Regional Rural Banks 5. Other Scheduled Commercial Banks.) Financial Services
Rural No of Bank Offices Total offices of scheduled commercial banks in rural segment of corresponding District/union territory as on march-2015 ('Rural' group includes all banked centers with population of less than 10,000.) Financial Services
Urban No of Bank Offices Total offices of scheduled commercial banks in urban segment of corresponding District/union territory as on march-2015 (RBI's data for urban segment have been classified into semiuban,urban,metropolitan. Financial Services
urban segment ='Semi-urban' group includes banked centers with population of 10,000 and above but less than 1 lakh.+
'Urban' group includes banked centers with population of 1 lakh and above but less than 10 lakh.+
'Metropolitan' group includes banked centres with population of 10 lakh and above. )
Total No of Accounts Total accounts in scheduled commercial banks of corresponding District/union territory as on march-2015 Financial Services
Rural No of Accounts Total accounts in scheduled commercial banks in rural segment of corresponding District/union territory as on march-2015 Financial Services
Urban No of Accounts Total accounts in scheduled commercial banks in urban segment of corresponding District/union territory as on march-2015 Financial Services
Total Amount Deposit Total deposit amount(in '000000 rupees) in scheduled commercial banks of corresponding District/union territory as on march-2015 Financial Services
Rural Amount Deposit Total deposit amount(in '000000 rupees) in scheduled commercial banks in rural segment of corresponding District/union territory as on march-2015 Financial Services
Urban Amount Deposit Total deposit amount(in '000000 rupees) in scheduled commercial banks in urban segment of corresponding District/union territory as on march-2015 Financial Services
Total Amount Credit Total credit amount(in '000000 rupees) in scheduled commercial banks of corresponding District/union territory as on march-2015 Financial Services
Rural Amount Credit Total credit amount(in '000000 rupees) in scheduled commercial banks in rural segment of corresponding District/union territory as on march-2015 Financial Services
Urban Amount Credit Total credit amount(in '000000 rupees) in scheduled commercial banks in urban segment of corresponding District/union territory as on march-2015 Financial Services
Total Shops or Offices Total "census houses" uses as shop/offices in corresponding District/union territory(Census house: A "census House" is building or a part of building used or recognized as separate unit. These may be occupied or vacant and may be used for residential or non-residential purposes ) Commercial Use of Premises
Rural Shops or Offices Total "census houses" uses as shop/offices in rural segment of corresponding District/union territory(Census house: A "census House" is building or a part of building used or recognized as separate unit. These may be occupied or vacant and may be used for residential or non-residential purposes ) Commercial Use of Premises
Urban Shops or Offices Total "census houses" uses as shop/offices in urban segment of corresponding District/union territory(Census house: A "census House" is building or a part of building used or recognized as separate unit. These may be occupied or vacant and may be used for residential or non-residential purposes ) Commercial Use of Premises
Total Hotel Lodge Guesthouse Total "census houses" uses as hotel/lodge/guest-house in corresponding District/union territory Commercial Use of Premises
Rural Hotel Lodge Guesthouse Total "census houses" uses as hotel/lodge/guest-house in rural segment of corresponding District/union territory Commercial Use of Premises
Urban Hotel Lodge Guesthouse Total "census houses" uses as hotel/lodge/guest-house in urban segment of corresponding District/union territory Commercial Use of Premises
Total Hospital Dispensary Total "census houses" uses as hospital/dispensary in corresponding District/union territory Commercial Use of Premises
Rural Hospital Dispensary Total "census houses" uses as hospital/dispensary in rural segment of corresponding District/union territory Commercial Use of Premises
Urban Hospital Dispensary Total "census houses" uses as hospital/dispensary in urban segment of corresponding District/union territory Commercial Use of Premises
Total Factory Workshed Workshop Total "census houses" uses as factory/work shed/workshop in corresponding District/union territory Commercial Use of Premises
Rural Factory Workshed Workshop Total "census houses" uses as factory/work shed/workshop in rural segment of corresponding District/union territory Commercial Use of Premises
Urban Factory Workshed Workshop Total "census houses" uses as factory/work shed/workshop in urban segment of corresponding District/union territory Commercial Use of Premises
Primary Health Centres Total numbers of Primary health centres in corresponding District/ union territory ( Each primary health centre covers a population of 1,00,000 and is spread over about 100 villages. Commercial Use of Premises
Total School or Colleges Total "census houses" uses as school/colleges in corresponding District/union territory Social Use of Premises
Rural School or Colleges Total "census houses" uses as school/colleges in rural segment of corresponding District/union territory Social Use of Premises
Urban School or Colleges Total "census houses" uses as school/colleges in urban segment of corresponding District/union territory Social Use of Premises
Total Place of Worship Total "census houses" uses as worship in corresponding District/union territory Social Use of Premises
Rural Place of Worship Total "census houses" uses as worship in rural segment of corresponding District/union territory Social Use of Premises
Urban Place of Worship Total "census houses" uses as worship in urban segment of corresponding District/union territory Social Use of Premises
Total HH Radio or Transistor Total households having radio or transistor in corresponding District/ union territory Media ownership
Rural HH Radio or Transistor Total households having radio or transistor in rural segment of corresponding District/ union territory Media ownership
Urban HH Radio or Transistor Total households having radio or transistor in urban segment of corresponding District/ union territory Media ownership
Total HH Television Total households having television in corresponding District/ union territory Media ownership
Rural HH Television Total households having television in rural segment of corresponding District/ union territory Media ownership
Urban HH Television Total households having television in urban segment of corresponding District/ union territory Media ownership
Total HH Computer Laptop with Internet Total households having computer, laptop(with internet connection) in corresponding District/ union territory Media ownership
Rural HH Computer Laptop with Internet Total households having computer, laptop(with internet connection) in rural segment of corresponding District/ union territory Media ownership
Urban HH Computer Laptop with Internet Total households having computer, laptop(with internet connection) in urban segment of corresponding District/ union territory Media ownership
Total HH Computer Laptop without Internet Total households having computer, laptop(without internet connection) in corresponding District/ union territory Media ownership
Rural HH Computer Laptop without Internet Total households having computer, laptop(without internet connection) in rural segment of corresponding District/ union territory Media ownership
Urban HH Computer Laptop without Internet Total households having computer, laptop(without internet connection) in urban segment of corresponding District/ union territory Media ownership
Total HH Landline only Total households having landline telephone only in corresponding District/ union territory Media ownership
Rural HH Landline only Total households having landline telephone only in rural segment of corresponding District/ union territory Media ownership
Urban HH Landline only Total households having landline telephone only in urban segment of corresponding District/ union territory Media ownership
Total HH Mobile only Total households having mobile phone only in corresponding District/ union territory Media ownership
Rural HH Mobile only Total households having mobile phone only in rural segment of corresponding District/ union territory Media ownership
Urban HH Mobile only Total households having mobile phone only in urban segment of corresponding District/ union territory Media ownership
Total HH Both Telephone and Mobile Total households having both(mobile phone & landline telephone) in corresponding District/ union territory Media ownership
Rural HH Both Telephone and Mobile Total households having both(mobile phone & landline telephone) in rural segment of corresponding District/ union territory Media ownership
Urban HH Both Telephone and Mobile Total households having both(mobile phone & landline telephone) in urban segment of corresponding District/ union territory Media ownership
Total Newspaper Magazine Circulation Total average circulation of newspaper / magazines in the corresponding District/union territory during period of January to December 2015 Media ownership
Total HH Bicycle Total households having bicycle in Corresponding District/union territory Vehicle Ownership
Rural HH Bicycle Total households having bicycle in rural segment of Corresponding District/union territory Vehicle Ownership
Urban HH Bicycle Total households having bicycle in urban segment of Corresponding District/union territory Vehicle Ownership
Total HH Scooter Moped Motorcycle Total households having scooter/moped/motorcycle in Corresponding District/union territory Vehicle Ownership
Rural HH Scooter Moped Motorcycle Total households having scooter/moped/motorcycle in rural segment of Corresponding District/union territory Vehicle Ownership
Urban HH Scooter Moped Motorcycle Total households having scooter/moped/motorcycle in urban segment of Corresponding District/union territory Vehicle Ownership
Total HH Car Jeep Van Total households having car/jeep/van in Corresponding District/union territory Vehicle Ownership
Rural HH Car Jeep Van Total households having car/jeep/van in rural segment of Corresponding District/union territory Vehicle Ownership
Urban HH Car Jeep Van Total households having car/jeep/van in urban segment of Corresponding District/union territory Vehicle Ownership
Total HH Having No Assets Total households having no assets(car,jeep,van,schooter,moped,motorcycle,bicycle,mobile,landline-telephone,computer,laptop,radio,transister) in corresponding District/union territory Miscellaneous
Rural HH Having No Assets Total households having no assets(car,jeep,van,schooter,moped,motorcycle,bicycle,mobile,landline-telephone,computer,laptop,radio,transister) in rural segment of corresponding District/union territory Miscellaneous
Urban HH Having No Assets Total households having no assets(car,jeep,van,schooter,moped,motorcycle,bicycle,mobile,landline-telephone,computer,laptop,radio,transister) in urban segment of corresponding District/union territory Miscellaneous
Total HH Having Computer Laptop Telephone Mobile Scooter Car Total households having assets(car,jeep,van,schooter,moped,motorcycle,bicycle,mobile,landline-telephone,computer,laptop,radio,transister) in corresponding District/union territory Miscellaneous
Rural HH Having Computer Laptop Telephone Mobile Scooter Car Total households having assets(car,jeep,van,schooter,moped,motorcycle,bicycle,mobile,landline-telephone,computer,laptop,radio,transister) in rural segment of corresponding District/union territory Miscellaneous
Urban HH Having Computer Laptop Telephone Mobile Scooter Car Total households having assets(car,jeep,van,schooter,moped,motorcycle,bicycle,mobile,landline-telephone,computer,laptop,radio,transister) in urban segment of corresponding District/union territory Miscellaneous